In Bytes: Food for the Cyborg Palate, dining editor Katheryn Thayer asks how life online and food in NYC play with each other.
It’s hot. All the more reason to strategically plan your ice-cream forays before leaving the airconditioned wifi refuge you’ve holed up in. As the very coolest foodcarts hit the street to give Mister Softee a run for his money, they’re using the web to help loyal and/or research-prone foodie fans follow them.
Coolhaus, specializing in ice cream sandwiches, religiously tweets locations and flavors. You might not have known it before you scanned twitter, but there’s no way you’ll get through today without a whiskey lucky charm ice cream sandwich.
Big Gay Ice Cream will also keep you up-to-date on truck locations, more in the form of “parked on 14th street, ready for some sweet, sweet action”. The gallivanting ice cream queens are pretty set in their ‘salty pimp’ and wasabi pea cone menu, and use twitter primarily to show off their fun, flamboyant personality.
Van Leeuwen even teases us with special-edition, limited-supply offers. Look’s like you’ll be running to Bedford for some caramelized honey and roasted fig ice cream real soon.
And People’s Pops even posts job openings to their twitter feed. Like for those people who just work at Starbucks because they’re so addicted to coffee, but for people addicted to popsicles.
You’re on the move, and your frozen treats are too. Tweet it up, eat it up, it’s super easy.
1 Comment | Posted on July 21, 2012 | Categories: From the Blog
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